Welcome To The BTL Blog

Whether you're searching for a how-to on strategically launching your first online course, a case study to fuel your newfound passion for learning more about copywriting, or SEO tips that aren't too confusing to implement (for once), you'll want to bookmark this blog.

FOR NONFICTION LOVERS

Why Freelance Business Owners Need Dubsado: Systems Expert Tells All

Expert Interview

Curious about whether or not Dubsado is right for you? CEO of all things CMS, Fran of The Passions Collective, is here to answer all of your burning Qs!

the latest

Expert Interview

How To Legally Protect Your Business With Attorney Chandler J. Esq.

Want to get your legal sh!t together but not sure where to start? How about right here with this expert interview! Attorney for freelancers Chandler J. Esq. tells ALL in this post about how to become a brand owner, trademark your offerings, and protect your biz.

Expert Interview

Why Branding Comes First: Expert Interview With A Brand Designer

In this month’s Expert Interview post featuring Lindsay Mariko Design, I’m chatting about all things branding; what it is, why it matters, and how to attract high-end clients with your visual identity.

Expert Interview, How-To

How To Grow Your TikTok Account

Curious about what it takes to grow your account on TikTok? Sarah Kleist has over 1.3 million likes and basically just as many tips for creating the best content on the platform. Read more to find out how to succeed on the app!

Expert Interview, SEO

What You Need To Know About Squarespace Web Design

This may or may not be the most value-packed blog post on my entire website. We’re talking web design, SEO, client management, scope creep, copywriting, Squarespace, branding… you name it! This is a post you will DEF not want to miss.

Expert Interview

Everything You Need To Know About Pinterest For Business

Curious about how to make the most of your Pinterest profile? In this Expert Interview with Pinterest manager Sarah Burk, you’ll get alll the Pinterest knowledge.

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Hi, I'm Sara!

AKA THE CREATIVE COPYWRITER BEHIND THE BLOG

If you're an entrepreneur, business owner, or course creator with big dreams of success and growth—and a big, scary blank document standing in your way every time you sit down to write your own copy—nice to meet you, I'm your new solution. 

Through what I like to call sales-focused storytelling, I'll help you find your brand's voice, perfectly position your offerings, develop your target market, and write copy that resonates with your ideal audience. And I'll do it all while keeping your personality at the forefront of every draft, to ensure that each word aligns with your true self. 

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