Website copy is the main purpose of this course, and it makes up about 75% of the lessons! The secondary chapters—SEO, blog, and email—are all there to help supplement what you’ve learned about writing website copy.

I chose to offer these secondary lessons in addition to providing a comprehensive website copywriting course so you’d leave with more than just a plain web copy draft. Website copy only works if people actually visit your site, and SEO, blogging, & email marketing help you get more web traffic and page views. 

No one-on-one access is included with your purchase of the course, however I will be hosting one live group coaching call where you can ask me your questions! 

What you will get as a Site Series™ student, though, is a discount on my 60-minute strategy calls, should you be interested in one-on-one support after you finish the course.  

Nope! While I do teach an entire lesson on how to write your Services page, you can still benefit from every other Site Series™ lesson. Please note, though, that I will not be teaching a lesson on how to write your Shop page or product descriptions. 

Yep! I’m showing you how to write your own website copy by telling you exactly how I do it for my clients. I’m even walking you through the behind-the-scenes of some of my client projects, and telling you the thought process behind every single section. 

Working with a copywriter one-on-one definitely has its benefits, but if you’re hoping to save some cash and you’re ready to take on the project on your own (supported by the right strategies and tools, of course), then this course is a great option! 

It’s divided into six modules, all with slide decks and voiceover. I’m a very learn-by-example type of person, so I made sure to include lots of examples. In fact, in the website copywriting chapter, each page has its own dedicated video where I walk through real-life websites and show you why they work so well (and how to replicate the strategies they used). 

That’s up to you! There’s about 8ish hours of content, so you can binge it, or you can take it one step at a time. The shortest lesson is a few minutes long, and the longest lessons are 60+ minutes long. (Those long ones are the website page walkthroughs). 

It would be helpful for you to know who you are, what you do, and who you help. Clarity about your business and your target audience is essential to write great copy, but if you’re still working through those things, don’t worry—we will be going over it in Chapter One: Copywriting Basics.

One of the course bonuses, the Target Audience Development Workbook, is also available should you need more extensive assistance with figuring out who you’re marketing to. 

Due to the digital nature of this course, all purchases are nonrefundable and returns are not permitted. However, I’m a human, not a robot—so you’re welcome to email me to discuss your situation in the event of an issue. 

This course will not be launching again until October 2022, at the absolute earliest. And when it relaunches, the price will be significantly higher. If you’re on the fence about signing up because you still have questions about the course, send me a DM! I’m happy to chat with you about whether or not it’s the right fit—and I promise I’ll be completely honest with you if it’s not, because I’m not in the business of wasting anyone’s time.