Welcome To The BTL Blog
Whether you're searching for a how-to on strategically launching your first online course, a case study to fuel your newfound passion for learning more about copywriting, or SEO tips that aren't too confusing to implement (for once), you'll want to bookmark this blog.
FOR NONFICTION LOVERS
Welcome to The 2022 Prologue—the precursor to this year’s story. Here’s how I hope it unfolds.
the latest
As another year of “unprecedented times” ends, join me as I review everything that made 2021 a growth year: accomplishments, lessons learned, takeaways, and acknowledgements.
The inaugural entry in the BTL Diary; a personal space carved out between the lines of the professional.
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Hi, I'm Sara!
AKA THE CREATIVE COPYWRITER BEHIND THE BLOG
If you're an entrepreneur, business owner, or course creator with big dreams of success and growth—and a big, scary blank document standing in your way every time you sit down to write your own copy—nice to meet you, I'm your new solution.
Through what I like to call sales-focused storytelling, I'll help you find your brand's voice, perfectly position your offerings, develop your target market, and write copy that resonates with your ideal audience. And I'll do it all while keeping your personality at the forefront of every draft, to ensure that each word aligns with your true self.
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