The Prologue:
A Copywriting Basics Course
In this course, you'll learn the basic principles of copywriting, so you can write copy for any reason you need to — website, sales page, email, caption, ad, blog... the skills you'll learn inside The Prologue will carry you through the beginner phase & meet all of your basic copywriting needs.
$97.00
Anyone who wants to learn the basics of copywriting! When you know the principles that transform words from a collection of letters to a selling machine, you can confidently write GOOD copy about anything.
Watch the video tutorials inside this course and start implementing what you learn right away!
Because it'll make copywriting EASY! Period.
You're about to be your brand's own personal copywriter.
This easy-to-understand Copywriting Basics course is packed full to the brim with easy-to-implement tips & tricks for writing copywriter-level copy. With lessons on target audience development, understanding your brand, refining your brand voice, the stages of awareness, social proof, elements of emphasis, and more, you're about to be a copywriting queen in 6 modules' time.
Okayyy lil Copywriter!
MEET THE QUEEN OF OVER-DELIVERING
Hi, I'm Sara — Website Copywriter & Marketing Mentor for Main Characters
I write words that sell things, teach people how to write words that sell things, and bully people into actually saying the words that sell their things (in an effort to permanently remove the "I feel so annoying" narrative from selling online).
I'm in the business of making Main Characters into Must Haves, and that begins with sharing copywriting and email marketing resources designed to solve marketing problems. Chances are, if you don't know how to write or create something for your business, you'll find a resource about it in the BTL Shop.
"If you plan to do any kind of copywriting in the future, I think this course is necessary."
"I love that this course feels like you're just chatting to a friend. I've taken a lot of online courses and I don't think I had ever heard someone be so conversational. I loved it!"
—Dominique
Consider Future You a copywriting know-it-all.
Because when you're done watching the easy-to-understand modules inside this quick copywriting basics course, that is exactly what you'll be.
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