You shouldn’t have to settle for designing with “Lorem Ipsum” because your clients haven’t sent you their copy on time.
And you definitely shouldn’t have to go back and change your design to fit the copy they write after you’ve completed the project, or change your entire timeline around to accommodate them not finishing their copy yet.
Your clients deserve copy support, and now, YOU can be the one to give it to them.
“Lorem Ipsum”
WEBSITE COPY ISN’T YOUR JOB… BUT THAT DOESN’T MEAN YOU CAN’T SUPPORT YOUR CLIENTS TO HELP THEM WRITE THEIRS!
With my fully wireframed website copy framework, your clients will write website copy in hours, not days — without hiring a copywriter AND without holding your project hostage for months.
The Wicked Easy Web Copy Guide turns “I don’t know what to write!” into confidence.
…and it protects your timeline, your process, and your portfolio, all while helping them get the best results from their website (which also reflects great on YOU).
Your clients keep trying to write their website copy on their own, but they keep getting STUCK.
SO, SO MANY KINDS OF “STUCK.”
Stuck on what’s supposed to come next, after they write the first few lines of their homepage (that they’ve been writing and backspacing and rewriting all morning).
Stuck on how to sell their services and products without being salesy, because everything they say feels cringe.
Stuck on how to introduce themselves, wondering what their ideal clients even care about, having no freaking clue how to explain their differentiator.
Stuck between “okay, this isn’t so bad!” and “what the hell did I just write and why do I sound like a robot?” and “maybe ChatGPT isn’t working but IDK WTF else to dol…”
Stuck in the middle of DIY draft purgatory because they don’t know which info is supposed to go on which page, or if anything even sounds good enough to publish
Stuck on what’s even supposed to go ON their website, because what do you mean this shit is supposed to have like 5 pages or more?
MADE SPECIFICALLY FOR YOUR CLIENTS
Treat your clients to a collection of in-depth website copywriting templates, guides, and video tutorials — so they can skip straight to the part where they have website copy they feel confident in (and so you don’t have to keep waiting for their copy).
If you’ve ever waited weeks for a client to send 3 ChattyG sentences for what's supposed to be their website copy…
this is for you.
What's included:
- google doc template
- how to guide
- video tutorials
HERE’S WHAT’S INSIDE THE WEBSITE COPYWRITING GUIDE
HERE’S WHAT’S INSIDE THE WEBSITE COPYWRITING GUIDE
Easy-To-Understand Website Copywriting Template
The foundation of the Wicked Easy Website Copy Guide is this in-depth, (wicked) easy-to-use website copy template designed in Google Docs, wireframed to look exactly like a website, so your clients won’t spend one second confused about what goes where on your Home, About, Services, Blog, Product, Subscribe, Freebie, Contact, 404 Error, or sales pages.
The Wicked Easy Guide To The “How To” Of Website Copywriting
You didn’t think I’d just give you a Google Doc website copy template and send you on your way, did you? Gurl, pls. Of course I’ve added an all-encompassing, section-by-section guide of in-depth tips about how to write every single part of website copy.
SEO Video Tutorials So Your Clients Can Actually Get Found Online
Because what’s the point of writing all of this awesome website copy if no one ever finds them? Along with the website copy guide, your clients will get access to video tutorials about choosing your target keyword, writing your website’s meta data, and more!
HOW TO USE THIS TEMPLATE IN YOUR Process
BUY THE GUIDE & BECOME YOUR CLIENTS’ FAVORITE DESIGNER
And be instantly given access to the website copy template, copy resources, tutorial videos, and more. You can add it to your client portal, share it with your current clients, add your own resources to it… it’s all yours to share with your people!
01
SHARE WITH YOUR CLIENTS OR ADD IT TO YOUR PROCESS
With the help of the template and tutorials, your clients will have the easiest time writing their website copy. Add it to your onboarding process, require they finish it before you kick your project off, and that’s it!
02
DESIGN THEIR WEBSITE IN PEACE!
With absolutely zero worries about whether or not it’s good enough, or if it has what it takes, bc you know it’s AND because, thank the good lord above, THE COPY WAS ACTUALLY SENT TO YOU ON TIME FOR ONCE!
03
— KARLI
"When Sara rolled this guide out, it was the quickest thing I purchased. It's the PERFECT guide for people that want to write their copy themselves but have no clue where to begin.
My website design clients absolutely love this guide and have told me that they've learned so much about their own biz because of the target audience workbook and the easy to fill in templates. Do yourself a favor and grab this website copywriting template ASAP!"
“This template has been such a tremendous help to my clients who don't have the budget to hire a website copywriter.”
Okay this sounds like a sick idea, Sara, but…
how will it help me make more money?!
Offering this in-depth, copywriter-drafted website copy guide gives your clients the knowledge and ability to do something on their own they'd normally have to pay THOUSANDS for… which gives you the right to immediately up your price.
If I were you, I’d add “website copy support” to my What’s Included — and I’d start charging a little extra to reflect the support you’re now providing to your clients!
VALID QUESTION! I’M SO GLAD YOU ASKED.
Most designers are wildly undercharging for anything involving copy support, even though clients sometimes assume it’s included.
And that’s not even factoring in the time you’ll save not fixing their copy disasters.
You know the ones: the 4-paragraph headline, the 600-word “About” section they janked into your beautiful layout, the SEO keywords they chose that literally no one searches for, the lorem ipsum they forgot to replace in three places even though you reminded them twice…
Every hour you spend doing unpaid copy repair is an hour you could’ve spent designing, marketing, onboarding, or literally anything that makes you money.
When you add the Wicked Easy Website Copy Guide to your process, you instantly raise your project value.
Your clients are suddenly getting something a copywriter (hi, me) would charge them THOUSANDS for, baked right into your package.
That means you can comfortably raise your rates by $500 to $1,500 without blinking.
Two projects at your upgraded rate and SLAAYYYYY — the license has paid for itself.
The template eliminates ALL of that, and it pays you back in TIME immediately.
and the best part?
THE COMMERCIAL LICENSE IS A ONE-TIME FEE — YOU BUY IT ONCE AND USE IT FOR EVERY SINGLE CLIENT FROM NOW UNTIL THE END OF TIME.
No renewal fees involved! No per-client charge! No secret “only covers five uses” language buried deep in the terms of purchase!
Mathematically, logically, emotionally, spiritually… $4,000 is a no-brainer — if even just for the time no longer spent babysitting your clients and micromanaging copy due dates.
unlimited forever
literally a revenue multiplier.
Sara knows her shit, just buy the damn thing.
❤️
The speed of your projects determines your earning potential.
If your clients take six weeks, eight weeks, twelve weeks to give you their website copy… you’re stuck in project purgatory.
You can’t finish, you can’t add the project to your portfolio, you can’t onboard the next client, you can’t free up your calendar….
You’re waiting. And waiting. And waiting.
Not because of your design work. Not because you’re slow. But because your clients don’t know how to write their damn website copy.
I have enough designer friends to know there's no better feeling than FINALLY crossing someone off your list, setting them free into a world where their domain is all set, their blog is connected, their site is launched, and THEY NO LONGER NEED YOU!
…but, unfortch, most of the time you're left in this weird limbo lorem ipsum period, waiting on some client to finish something.
This bottleneck is entirely fixable.
When you add the Wicked Easy Website Copy Guide to your process, your projects instantly move faster.
When your projects move faster, you have more capacity.
Your clients have a clear template to follow, they know exactly what to write, they understand what “good copy” looks like, and they stop fucking up your back-end by testing out their half-written copy inside the design.
You’re no longer sending reminder emails that start with “just checking in on the copy!” or extending deadlines or pushing launch dates. Your timeline becomes predictable, consistent, and WICKED EASY.
It’s not complicated! Time is the one thing you cannot make more of, and right now, your time is being stolen by slow client copy.
If it takes you months to truly finish out a project and mark it “DONE!” because they can’t finish the copy, you're holding yourself back from all the new projects you could be taking on.
Buuuut if you remove the copy bottleneck and finish a site when you actually finish designing it??
Suddenly you can do six to eight projects a year.
Nothing in your process changed except copy… and yet your income (and capacity for output OR rest or both!!!) increases.
That alone makes the commercial license worth the investment.
Client 1
-waiting on copy
Client 2
-copy pending
Client 1
-waiting on copy
Client 2
-copy pending
More capacity = more clients.
More clients = more revenue.
Wondering if the Wicked Easy Website Copy Guide is for your clients?
✔️ Want website copy that sounds like you, but need a step-by-step template to help you make it happen
✔️ Can’t wait to finally just get your site LIVE without waiting for (or paying for!) help from a website copywriter
✔️ Have a website that is *almost* there, but still needs some work to be ready to confidently show off
IT’S PERFECT IF THEY:
IT’S NOT A FIT IF THEY:
ⓧ Are looking for in-depth or advanced copywriting education (this is meant to be simple and easy to use, for all audiences!)
ⓧ Just need a quick Google Docs template and nothing else (this is way more comprehensive than that!)
ⓧ Prefer self-paced program focusing on skills that come with 1:1 support (if this is you, my website copy course is a better fit!)
I asked the girlies if they thought this website copy template was worth it, and this is what they said 👇
this website copy template was worth it,
and this is what they said 👇
Frequently Asked Questions
YOUR CLIENT’S PERFECT WEBSITE IS JUST ONE (WICKED EASY) TEMPLATE AWAY.
You don’t want to waste any more time waiting for your clients to give you their web copy...
or waiting for their web copy to be good...
or waiting for the inevitable “I only moved a few things around when I added my copy, can you fix it?!”
BUT YOU’RE NOT THE ONLY ONE SICK OF THEIR SHIT…
Your clients don’t want fuck ass copy either!
They don’t want it to feel like it takes forever, just to end up with mediocre copy! They don’t want their clients choosing their competition over them because the words on their site aren’t convincing! They want their website to WORK!
So, do both of you a favor, and treat them to the best website copy template on the Internet. Your clients AND your sanity will thank you.
Sign up to be an affiliate
Earn 15% of every sale you influence!
Don't want to purchase the template for your clients, but still want them to use it? Sign up to become an affiliate for the Wicked Easy Web Copy Guide and earn $$$ with every sale you influence!
Site series sprint
copy audits
copy services
copy tips on the blog
